ExoClick rebrands for its 20th anniversary: new logo and website

ExoClick, the Barcelona-based ad network, turns 20 years old this year and has marked the milestone with a full rebrand: a new logo, a redesigned corporate website and refreshed visuals across its platform. The change was announced on 25 September 2026.

What changed

• Logo: simpler and more modern. The wordmark is now navy blue, while the familiar "X" switches to a light cerulean blue. A small "20" in the same blue celebrates the anniversary.
• Website: a new design with a glass-like look in navy, cerulean and white, green call-to-action buttons and new fonts (Outfit and Montserrat).
• New AI page: the site now showcases ExoClick's AI-driven features — Smart Bid AI for bidding and an MCP Server that lets AI agents work with the platform.
• Rollout: the new identity is already live in the ExoClick admin panel, on its social profiles and in all client communication.

What it means for publishers and advertisers

It's a visual refresh, not a change to the business. The announcement says nothing about new payout terms, ad formats or account rules, so existing campaigns, zones and payment settings keep working as before. The one practical thing to do: if you show the ExoClick logo in reviews, comparison tables or banners, swap it for the new version so your pages don't look outdated.

20 years in numbers

ExoClick was founded in Barcelona in December 2006 by Benjamin Fonzé, who started it as a side project tested on friends' websites. Today the network reports around 20 billion ad impressions a day across roughly 65,000 web and mobile publisher platforms, and it has grown without outside investment.

Want to monetise your traffic or buy ads on ExoClick? Create an account through the button on this page — see our ExoClick network profile for payout schedule, minimums and payment methods.