What is Affiliate offer?
One affiliate program can contain many offers. A dating brand, for example, may run separate offers for desktop and mobile, for single and double opt-in, or for different countries.
Each offer states what counts as a conversion, how much it pays, which GEOs are accepted and which traffic sources are allowed. Comparing offers means comparing these details, not just the headline payout.
Example: a VPN brand runs one offer that pays a fixed amount per trial in the US and UK, and another that pays a percentage of every sale worldwide. Same brand, two offers, two very different results for the same traffic.