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Commissions & payoutsAffiliate glossary

What is RevShare (revenue share)?

RevShare turns one referral into recurring income: every month the customer keeps paying or playing, the affiliate earns a share.

The risk sits with the affiliate. If customers leave quickly, the total can be lower than a one-time CPA. Look for whether the share is lifetime or limited to a period, how revenue is defined and whether losses can be carried over to future months.

RevShare is standard in iGaming, adult memberships and SaaS subscriptions.

Related terms

Hybrid deal
A hybrid deal combines a fixed CPA for each new customer with a smaller RevShare percentage on their future revenue.
CPA · Cost per action
CPA (cost per action) is a commission model where the affiliate earns a fixed amount each time a referred user completes a defined action.
PPS · Pay per sale / signup
PPS (pay per sale or pay per signup) pays a fixed amount for each new paying member, a model widely used by adult and subscription sites.
EPC · Earnings per click
EPC (earnings per click) is the average amount an affiliate earns for each click sent to an offer.